8 Email Marketing Experts Predict the Future of Email in 2030

Adam Q. Holden-Bache: The future of email will include fully automated,100% personalized messages driven by artificial intelligence. Batch and blast will be a thing of the past and email will be a direct result of your behaviors, history, preferences, and interests.

Doug Dennison: Mailchimp and other ESPs will create their own email inboxes to bring the experience to one place and counter the limitations of Gmail and Outlook.

Amy Hall:  With people using platforms like Slack and Facebook we’ll go much more platform-centric in our communication and use email for more important conversations from businesses and colleagues.
We’ll have a central platform or app so all communication  “lands” in one place, making it easier to see all of your communication at once.

Nick Beuzekamp: We’re finally on the doorstep of personalization. Content is shifting. Emails are more personalized to the ‘needs’ of the receiver. In 2030, email is still one of the greatest tools for direct selling. Streaming video inside a mailing would be nice.
In 2030 social media has been regulated and email is still the most direct, private, and effective way to communicate with your customers.

Glenn Edley: Even though your inbox throughput won’t be going down, expect future emails to be more useful, interesting, personalized, and interactive.